Peep Laja (Wynter) on how to build competitive messaging, AI, personal brand, billion dollar difference right timing can make, and surprising way kids unlock productivity. Ep 100

Peep Laja is the CEO and Co-Founder of Wynter - B2B message testing platform. He is one of the world’s leading experts in Conversion Rate Optimisation and founder of multiple other companies such as Speero and CXL. Peep hosts “How to Win” podcast and is a popular content creator on both Linkedin and Twitter.

In this episode we talk about:

• Building expertise personal brand for business purposes online
• How to best utilize Linkedin algorithm
• How to get your product messaging right
• The importance of timing in business
• Impact of AI on content creation
• Life lessons and personal productivity

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