People of Product

62: What’s Fueling the Roam Research Craze

11 snips
Nov 9, 2020
This podcast explores the hype and popularity surrounding Roam Research, a note-taking tool that aims to revolutionize how we organize our thoughts. They discuss the unique features of Roam Research, the sense of exclusivity and community associated with its cult-like following, and the value of tapping into deeper human desires and emotions to create a standout product. They also delve into the desire for validation, building communities, and the challenges of introducing change and building a devoted following.
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ANECDOTE

George's Rome Research Journey

  • George Brooks's initial impression of Rome Research was underwhelming, but the bi-directional linking and graph feature changed his mind.
  • He saw how his thoughts connected visually, reminding him of his personal CRM project.
INSIGHT

Bottom-Up Thinking

  • Rome Research promotes bottom-up processing and associative thinking.
  • This approach allows for detailed exploration of ideas before forming conclusions, beneficial for strategists and innovators.
ADVICE

Document Your Thoughts

  • Document your associative thinking process in Rome Research.
  • This allows for team collaboration, review, and discovery of connections that might have been missed.
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