

174: The Story Behind a 7-Figure Fitness Studio Owner (with Gracie Barra’s Ulpiano Malachias)
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Ulpiano Malachias, owner of the #1 Gracie Barra in the country, to talk about his incredible journey from bouncer to 7-figure gym owner. It wasn’t that long ago when Gracie Barra Houston owner Ulpiano Malachias moved to the United States from Brazil.
He went from working as a bouncer at nightclubs so he could pursue his passion for jiu jitsu to becoming the owner of the #1 Gracie Barra in the country, running a 10,000 square foot, 7-figure gym!
In this video, Ulpiano explains what it takes to get there and how you have to completely shift your mindset from your passion and hobby, to full-scale entrepreneurship.
He breaks down the steps he took to become successful, continue living his passion, and the failures he learned from along the way.
This is an incredible episode with a powerful story you’ll want to watch all the way through and share with other business owners pursuing their passions!
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One of the things Ulpiano says is critical to his success is knowing his numbers. This Cheat Sheet will help you track and measure your Marketing numbers for greater success: www.gsdkpi.com
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