The Children's Book Author Podcast Spotlight Your Story with Expound Publicity’s Lori Orlinsky & Alysson Bourque
In this episode, I’m joined by two powerhouse women—Alysson Bourque and Lori Orlinsky—award-winning children's book authors and the co-founders of Expound Publicity, a boutique book marketing agency built by authors, for authors.
We talk about:
- The biggest marketing mistakes new authors make
- How to get media attention (without being famous!)
- Why writing a great book isn’t enough—and what to do about it
- The story behind Expound and how it’s helping authors not just launch… but grow
Whether you're launching your first picture book or looking to breathe new life into your backlist, this episode is full of practical takeaways and author-to-author wisdom.
🎁 Free Resource Mentioned in the Episode
Writing a children’s book? Don’t miss my Scene-Building Blueprint—a free, powerful tool to help you write scenes kids can’t stop reading. It includes a plug-and-play worksheet I use myself.
👉 GET IT HERE or visit elenapaige.com
🧡 Learn more about Alysson, Lori, and Expound at:
expoundpublicity.com
MORE ABOUT ALY, LORI, & EXPOUND PUBLICITY:
Alysson Bourque is a bestselling, award-winning children’s book author who began her career as a teacher after graduating from University of Louisiana Lafayette with a degree in Elementary Education. She earned a Juris Doctor law degree from the Southern University Law Center in 2007. Alysson is the author of seven books in The Alycat Series.
Lori Orlinsky is a bestselling, award-winning children’s book author and seasoned marketer, most recently serving as the marketing director at PBS Chicago. She is the mother of three little ladies who are small but mighty. At 5’1, she wishes her children’s picture book Being Small (Isn’t So Bad After All), was around when she was growing up.
Using the latest industry trends, Expound's mission is to build a platform for an author to succeed and maintain their success as a writer. Created by a team of multi-award winning, bestselling authors, and seasoned marketers, Expound Publicity is a full-service book marketing agency specializing in custom integrated campaigns.