162. Rob Ritter DMD - The Protocol for Better Case Acceptance
Feb 21, 2023
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Dr. Rob Ritter discusses foundational core build-ups in dentistry, single unit implant dentistry, specific product benefits, attracting patients without marketing, and the importance of knowledge and skill in dentistry. Find out how to prevent recurrent decay, use custom healing abutments, and leverage Google reviews. Plus, explore the value of continuous education and finding joy in the profession.
Delivering exceptional service and an enjoyable experience creates value for dental patients.
Courses like the Protocol Course help dentists gain the necessary skills and confidence to execute big cases.
Choosing the right restorative material based on patient needs and a comprehensive assessment is crucial for successful outcomes.
Deep dives
Providing a Service and Experience that Offers Value
In today's society, where everything is about the experience, it's important for dental practitioners to provide a service and experience that makes patients feel valued. The cost of dentistry has increased, and patients are aware of this. By focusing on delivering exceptional service and an enjoyable experience, dentists can ensure that patients feel the value for the treatment they receive.
Helping Dentists Execute Big Cases with Confidence
Many dentists feel uncomfortable executing big cases due to a lack of training and knowledge in dental school. The key is to gain the necessary technical skills and develop a systematic approach to case planning and execution. Courses like the Protocol Course, introduced by Dr. Rob Ritter and Chris Ramsey, help dentists become equipped and comfortable in their offices to execute big cases with confidence.
The Importance of Proper Materials Selection
Choosing the right restorative material for each patient and case is essential for long-term success. Dentists should consider the patient's overall dental health, occlusal scheme, and individual needs when selecting materials such as zirconia or lithium disilicate. A comprehensive assessment of the patient's dentition and a thorough understanding of the materials' properties are crucial in achieving optimal outcomes.
Digital Scanning and its Benefits
Digital scanning has revolutionized dentistry and provides numerous advantages. It offers greater accuracy compared to traditional impressions and eliminates the need for time-consuming and uncomfortable processes. Digital scanners also enhance communication with the laboratory, ensure better fit and aesthetics of restorations, and improve overall patient experience.
Effective Case Presentation and Acceptance
Successful case presentation involves building trust with patients, understanding their goals and needs, and addressing their concerns. By starting the conversation on a positive note and showcasing their oral health, dentists can mitigate anxiety and create a collaborative environment. The focus should be on educating and involving the patient in co-diagnosing their condition and providing them with the necessary information to make informed decisions about their dental treatment.
In addition, I am an editorial board member of REALITY, a publication to keep dentists up-to-date with advances in the products, techniques and research of esthetic dentistry. I am a product consultant to numerous dental manufacturers, and I have lectured nationally as well as internationally on cosmetic dentistry, adhesive dentistry, porcelain veneers, and restorative implant dentistry.
Continuing education is an important part of my job as your dentist. I participate in continuing education every year, logging over 200 hours, in order to stay current with the latest advancements in dentistry. I am a member of several prestigious dental organizations, including the:
American Academy of Esthetic Dentistry
American Academy of Restorative Dentistry
American Academy of Cosmetic Dentistry
American Dental Association
Florida Academy of Cosmetic Dentistry (past president)
Seaside Study Club
Seattle Study Club National Speaker
Kois Center Graduate
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