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In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email.

(00:00) Intro
(01:36) The Ship 30 email course
(07:59) Why email courses are better than newsletters
(17:03) How we left money on the table + common mistakes (19:19) Breakdown: our email marketing strategy
(21:47) Email 1
(25:09) Email 2
(28:01) Email 3
(30:51) Email 4
(33:47) Email 5
(38:49) Email 6
(39:42) Golden nugget sweepstake tactic
(43:08) You have a moral responsibility to sell
(46:24) The simplicity of a digital business
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• Follow Dickie on Twitter: http://twitter.com/dickiebush
• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush

• Follow Cole on Twitter: https://twitter.com/Nicolascole77
• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Episode 48: Lap Swimming at the Hazard Pavilion