The Liquid Lunch Project eCommerce Secrets They Don’t Teach in Business School
Bill Carlin didn’t just build a business; he built a movement. From shipping packages out of his bedroom to launching Racklify, a no-BS platform that connects merchants with warehouses (without shady middlemen), Bill’s story is a crash course in modern e-commerce, fulfillment, and hustle.
In this episode, you'll learn:
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Why fulfillment is make-or-break for online sellers
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What COVID did to the world of shipping and logistics
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How to avoid getting screwed by bad 3PL (third-party logistics) providers
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The smarter way to grow your product biz (locally & globally)
Who is Bill?
William “Bill” Carlin is the founder of Shipmate Fulfillment and Racklify, the latter now operating in 50+ countries. A Wharton alum, Bill built a $10M e-commerce business, expanded it into 3PL operations, and now redefines logistics with a tech-driven marketplace.
Why Should You Listen?
This episode is packed with usable tips for anyone selling online, whether you're just starting out or scaling fast. If you want fewer shipping headaches and more smart growth, hit play.
Favorite Quote:
“Business schools do not teach sales. If you want to sell, you gotta learn it yourself.”
Connect with Bill:
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Website: https://racklify.com
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LinkedIn: https://www.linkedin.com/in/william-carlin-2100b5189/
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YouTube: https://www.youtube.com/channel/UCd6or1xDBCclDJ-PGWy0cbA
📞 Want help prepping your business for growth or sale? Hit us up at https://api.leadconnectorhq.com/widget/bookings/call-with-credit-banc-pod
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