Manifold

Molson Hart: China and Amazon, Up Close — #60

May 16, 2024
CEO Molson Hart shares insights on entrepreneurship in China, Amazon's dominance, and future competition. Discusses IQ limitations, cultural transformations in China, and advice for aspiring entrepreneurs. Explores challenges of selling on Amazon, strategies for growth, and personal experiences in China.
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ADVICE

Go To China If You Want To Manufacture

  • If you want to make physical products, go to China and do it — the on‑the‑ground learning is indispensable.
  • Travel, meet factories, and learn the supply chain rather than relying solely on remote advice.
ANECDOTE

Winning Plush Market Against Factories

  • Viahart competes with factories and still wins by focusing on design, quality, and scale.
  • They buy full containers, control US warehousing, and negotiate lower shipping rates to maintain margins.
ADVICE

Optimize Amazon Inventory And Fulfillment

  • Forecast Amazon inventory carefully because many fees vary with time and placement.
  • Optimize shipments, warehouse placement, and fulfillment choices to minimize cost and avoid penalties.
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