Looking to level up your B2B outbound sales game? Join Taylor Wells as she interviews Mandy McEwen, an industry expert in social selling for the B2B space. In this insightful conversation, they delve into the need for a new term for social selling and discuss its effectiveness in building relationships and driving sales. Mandy shares her best practices, including the revolutionary Friendly Leader Method, and how to fully utilize LinkedIn Sales Navigator to engage prospects. Discover the importance of leadership buy-in, personalization, time management, and consistency in maximizing your social selling success. If you're a B2B seller or marketer, this video is a must-watch to unlock game-changing strategies for your business growth.