The Prof G Pod with Scott Galloway Prof G Markets: The Writers' Strike, the Art of the Earnings Call, & Microsoft’s Nuclear Fusion Bet
May 15, 2023
Ed Elson, a Prop G media analyst, joins the conversation to analyze the evolving business model of television. They discuss how studios currently hold the upper hand in the writers' strike, highlighting issues of pay equity and the impact of AI on scriptwriting. Elson shares insights on the art of earnings calls and why companies should position themselves as hunters in this AI hype cycle. Lastly, the duo dives into Microsoft’s bold investment in nuclear fusion through Helion, discussing its potential and implications for the future of energy.
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Episode notes
Galloway's Big Tech Series
- Scott Galloway is developing a TV series about big tech, similar to Succession's portrayal of family-owned media.
- A talented writer's involvement has generated excitement for the project.
Embrace, Don't Reject, AI
- Writers should advocate for IP protection if their work is used to train AI models.
- Rejecting AI altogether is unproductive; embrace technological advancements.
Changing Media Consumption
- Consumers spend less money on media now due to cheaper streaming options and readily available free content.
- This shift in spending affects traditional ad revenue and writers' compensation.