Tom Goodwin, marketing guru with outspoken views on COVID, discusses his self-belief, controversial opinions, and media criticism. He reflects on his journey in advertising, building a consultancy, and making a difference. Tom shares his perspective on COVID-19, the limitations of social media, and the importance of raising questions. He reflects on a turning point in his life and future plans for expanding his reach, mentoring, and diversifying the industry.
Building a community that encourages sharing ideas and inspiring others is crucial for personal growth and fulfillment.
Expressing opinions on social media, especially on sensitive topics like COVID-19, can have consequences and highlights the importance of open-mindedness and considering different viewpoints.
Deep dives
Building a Future-Focused Community
The podcast episode discusses the importance of building a community that encourages people to share ideas and inspire others. The host highlights the growth and success of the Doo Lectures, an event that aims to inspire and encourage people. The episode explores the speaker's personal experiences and journey in the marketing industry, showcasing the importance of self-belief and resilience. It also touches upon the challenges faced in the industry and the need for individuals to make a positive impact and create meaningful projects. The episode ends with a focus on the future and the speaker's desire to make a difference by nurturing curiosity, championing change, and creating physical products and services.
Expressing Opinions and Facing Consequences
The podcast episode delves into the speaker's experience of expressing opinions on social media, particularly in relation to the COVID-19 pandemic. It highlights the challenges of navigating discussions on a sensitive and divisive topic, and the consequences that can arise from engaging in such conversations. The episode touches upon the speaker's self-belief and the realization that their opinions have an impact on others. It also explores the need for open-mindedness and the importance of considering different viewpoints. The episode ends with the speaker reflecting on their recent job loss, expressing feelings of embarrassment and a sense of calmness about the future.
Embracing New Opportunities
The podcast episode concludes with a discussion about the potential opportunities that arise from unexpected changes and job loss. The speaker expresses excitement about the prospect of starting new projects and pursuing meaningful goals. They emphasize the need to focus on progress towards these goals and satisfaction in doing meaningful work. The episode highlights the speaker's desire to create a positive impact by bringing together diverse groups of people, nurturing curiosity, and tackling issues such as privilege and inclusion. The episode ends with the speaker's optimism about the future and the belief that these new endeavors will lead to personal growth and fulfillment.
Tom Goodwin is currently something of a marketing guru within the US, with over 750,000 followers on social media. He has recently pivoted from talking about the future of marketing to having some very outspoken views on COVID and the way the media reports on it. This has created a little bit of a stir, not least because some of his views are seen by a few as controversial (or contrarian...), which culminated in him getting very publicly fired a few weeks ago from a high-profile job in New York. This conversation explores the route of Tom's self-belief and tries to probe a little deeper into both what happened and why Tom feels this way.
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In conversation with Gav Thompson.
Show produced by George McDonagh.
Music by James Morton.
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