Tourpreneur Tour Business Podcast

6 Easy Fixes to Improve Your Tour Business Immediately

Dec 17, 2024
The hosts share insights from their California Road Show, discussing shifting travel behaviors and the importance of food experiences in tourism. They reveal six easy fixes for tour businesses based on live audits, and explore the dynamics of direct bookings versus OTAs. Tactical advice on leveraging Google Ads, corporate partnerships, and optimizing websites for customer engagement takes center stage. Tips for maximizing potential with corporate tours and the vital role of partnerships to boost sales are also highlighted.
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Episode notes
1
Intro
00:00 • 2min
2
Insights from Travel Experiences and Data-Driven Strategies
01:45 • 2min
3
Shifting Seasons and Insights into Traveler Behavior
04:08 • 3min
4
The Dynamics of Direct Bookings and OTAs in Tour Business
07:28 • 3min
5
Leveraging Google Ads and Corporate Partnerships for Tour Operators
10:40 • 3min
6
Maximizing Tour Business Potential
13:47 • 14min
7
Leveraging Partnerships for Tour Business Success
28:14 • 7min
8
Building a Customer-Centric Tour Website
34:48 • 7min
9
Essential Business Resources for Tour Operators
41:53 • 3min