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Pricing as a Strategic Lever with Peter Moot

Jan 21, 2025
Peter Moot, Co-founder of Promi and former Lead PM at Uber, shares insights on harnessing pricing as a strategic tool. He discusses why pricing should be integral to product management, explaining how it shapes customer behavior. The conversation delves into AI's role in optimizing personalized pricing and contrasts B2B and B2C strategies. Peter also provides tips to avoid common pricing pitfalls and emphasizes the need for data-driven experimentation in crafting effective pricing strategies.
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