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The Think Media Podcast
318: How to Build Your Personal Brand Now (2024 Masterclass)
May 23, 2024
Guest Rory Vaden discusses personal branding in 2024, focusing on trust, storytelling, networking, brand positioning, and providing value through free content. Emphasizing the digitization of reputation, crafting compelling narratives, and overcoming fears to make a positive impact.
01:01:06
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Quick takeaways
- Trust is the cornerstone of personal branding, leading to increased opportunities and premiums.
- Uniqueness in storytelling is vital for building a strong personal connection with the audience.
Deep dives
Personal Branding in 2024: The Importance of Trust
Building a personal brand in 2024 revolves around trust, not just trends. Trust is the foundation of personal branding, with people more likely to work for, recommend, and pay a premium for individuals with established personal brands. It's not solely about social media metrics but digitizing reputation. AI's rise intensifies competition, emphasizing the need to be a thought leader to stand out amid noise and misinformation.
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