Brett interviews Dominic Kent, the Content Director at Mio, a freelance SaaS Content Marketer, and a specialist in UComs and CCTR. They discuss Dominic’s recent article— “The State of B2B Marketing Content in 2021", freelancing, issues writers face writing for companies, and the state of B2B marketing.

0:00 Intro
1:12 Conversation begins
5:50 Freelancing marketing clients
10:30 The State of B2B Marketing Content in 2021
17:13 Collaborating with other contributors
21:41 #Content365
26:10 Friction with writers and marketers
35:50 Advice to B2B marketers
41:35 Connecting with Dominic
44:40 Outro

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READ: The State of B2B Content Marketing 2021

The State of B2B Content Marketing 2021 with Dominic Kent