Creative Agency Account Manager Podcast The Art of Client Service, with Robert Solomon
Oct 5, 2021
58:20
Welcome to Episode 46, with Robert Solomon. He's the author of the must read book for anyone in agency account management, 'The Art of Client Service'.
In this chat, we talked about:
- why there are fewer account managers doing more with much less experience
- why some people believe the account manager role is becoming extinct and what we both think about that
- and why often the work of great account management isn't recognised.
Robert also talks us through his approach to managing difficult client conversations. And we talk about so much more.
Robert's book, along with his workshops and his coaching have become foundational to building a new culture of client service and collaboration at many organisations of all different types and sizes and geographies.
Robert is the founder of Solomon Strategic, and he provides marketing counsel to ad agencies, clients, and those in marketing looking for behaviour change. Robert, in his career, was a senior executive at several US based international advertising and marketing agencies. He was president and CEO of Rapp New York, president of direct and digital marketing at Ammirati Puris Lintas, General Manager of FCB Direct West and Senior Vice President and associate partner at Digitas.
In this chat, we talked about:
- why there are fewer account managers doing more with much less experience
- why some people believe the account manager role is becoming extinct and what we both think about that
- and why often the work of great account management isn't recognised.
Robert also talks us through his approach to managing difficult client conversations. And we talk about so much more.
Robert's book, along with his workshops and his coaching have become foundational to building a new culture of client service and collaboration at many organisations of all different types and sizes and geographies.
Robert is the founder of Solomon Strategic, and he provides marketing counsel to ad agencies, clients, and those in marketing looking for behaviour change. Robert, in his career, was a senior executive at several US based international advertising and marketing agencies. He was president and CEO of Rapp New York, president of direct and digital marketing at Ammirati Puris Lintas, General Manager of FCB Direct West and Senior Vice President and associate partner at Digitas.