Verdence's Leo Kelly: Building an RIA with the 'client as the architect'

While it's been years since Leo Kelly, CEO and founder of Verdence Capital Advisors, left the wirehouse world for the independent channel, a simple governing principle continues to anchor his vision for leading one of the industry's top RIAs: Build you firm like your client is the architect. 

Verdence, one of the nations' fastest-growing RIAs, continues to invest in both talent and technology to build out and enhance its unique business model - while also making sure they deliver a highly personalized and consistent experience for all of its clients. In this episode of RIA+, Leo shares his growth strategy with Emigrant Partners' Mark Bruno, and also outlines what lies ahead for Verdence, the independent channel and how the needs of HNW and ultra-HNW individuals are rapidly evolving.