Startup Hustle

The Engineering Leadership Book That Actually Shows You How to Build Product-Minded Teams

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Jul 15, 2025
Discover the journey of creating a groundbreaking book that redefines engineering leadership. Dive into the significance of a product-driven mindset for high-performance teams. Matt Watson shares insights on transforming team culture and practical frameworks for immediate implementation. Learn how to elevate software development from executing code to truly understanding customer needs, setting teams up for sustainable success. A personal tale of evolution from developer speech to essential guide awaits!
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ANECDOTE

Matt Watson's Book Origin Story

  • Matt Watson's curiosity about why some developers have a strong product mindset started years ago.
  • His journey included a dev conference speech and grew into writing the book to share his experience.
INSIGHT

Culture Defines Work Experience

  • Culture is essentially how it feels to work for your boss or company.
  • To motivate teams and give them purpose, you must create the right culture.
ADVICE

Build Product-Minded Teams

  • Engineering leaders should build teams that think about the product, customer, and ownership.
  • The book provides practical models to build and run teams with this product mindset.
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