Ep. 187: Tony Wells | Maintaining a Resilient and Customer-Focused Culture

It's tempting to attribute USAA's success to its special expertise in serving military personnel. But Tony Wells, USAA's former chief brand officer, says it comes down to empathy for the unique challenges members face. In this episode, Tony shares how USAA lives its mission every day, how the company quickly adapted to support employees and customers in the wake of the Covid-19 pandemic, and how it continues to prepare for disruption.

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