Bhutan, a country in the Himalayas, intentionally makes itself unattractive to regular tourists to protect its unspoiled landscape and culture. It has high prices and restrictions for tourists, and bans mountain climbing. Bhutan's unique economic philosophy focuses on gross national happiness and utilizes its mountainous terrain for hydroelectric power and Bitcoin mining.
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Quick takeaways
Bhutan prioritizes preservation of culture and environment over maximizing tourist revenue.
Bhutan's unique economic model faces challenges due to geographical location and lack of resources.
Deep dives
Bhutan's Unique Approach to Economic Management
Bhutan, a small country in the Himalayas, has chosen to prioritize gross national happiness over gross domestic product for the past 50 years. The government intentionally restricts tourism and makes it expensive, focusing on preserving the country's unspoiled landscape and culture. Despite the low cost of living, only the wealthy can afford to visit Bhutan. While this may limit potential tourism revenue, the government prioritizes maintaining its natural beauty. Bhutan's economic output is small, relying on subsistence agriculture, cottage industries, and hydroelectric power from snow melting in the mountains.
The Unique Tourism Industry of Bhutan
Bhutan has an exclusive approach to tourism, welcoming only a small number of wealthy tourists each month. Visitors pay a high fee to enter the country and have limited activities. The country focuses on maintaining its culture and environment rather than maximizing tourist revenue. Bhutan's few resorts cater to the wealthy, with prices starting at $3,000 per night. The country's restricted tourism strategy contributes to its relatively low tourist revenue, but it aligns with Bhutan's philosophy of valuing cultural preservation over material wealth.
Challenges and Limitations of Bhutan's Economic Model
Bhutan's unique economic model faces challenges and limitations. The country's geographical location and lack of resources hinder traditional industrialization and global trade. Bhutan's GDP and GDP per capita are relatively low compared to other countries. While the country prioritizes gross national happiness, it ranks 95th out of 156 countries in the World Happiness Report. Bhutan's economy heavily relies on hydroelectric power and, somewhat ironically, the mining of cryptocurrencies like Bitcoin. Although Bhutan's economic philosophy is commendable, it remains a lower-income developing economy.
Most countries really want to bring in tourists for the big infusion of money into the local economy. But Bhutan makes it incredibly expensive to visit, and bans all visitors from climbing the parts of the Himalayan mountains that are within their borders. Why? Do they just want to protect their culture from tourists, with the hotels, photo spots and trouble that comes with them? And does make the people happier?