The Best One Yet
🏠“You’re grounded” — TurboTax’s forbidden word. Netflix gets WWE Raw. Starbucks barista championships.
Jan 24, 2024
TurboTax banned from using the word 'free', Netflix streaming WWE Raw for $5B, Starbucks hosting North American Barista Championships
21:06
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Quick takeaways
- Netflix enters live sports streaming arena by acquiring exclusive rights to WWE's Monday Night Raw.
- TurboTax prohibited from using the word 'free' in ads due to deceptive advertising claims by the FTC.
Deep dives
Netflix Signs Exclusive Deal with WWE for Monday Night Raw
Netflix has recently acquired the exclusive streaming rights to WWE's Monday Night Raw. This move marks Netflix's entry into the live sports streaming arena. The 10-year, $5 billion deal is the most expensive venture Netflix has undertaken. By securing the rights to WWE's flagship show, Netflix can attract viewers who are interested in live events. The partnership also grants WWE a massive marketing opportunity, as every Netflix subscriber will see Monday Night Raw featured prominently on the platform.
