

Why Hermés doesn’t want to sell you a Birkin bag (and how to get one anyway)
May 28, 2024
Discover the exclusive world of Hermés Birkin bags, from their elusive sales approach to the allure and investment value. Learn about the antitrust lawsuit challenging their sales practices and how Hermés thrives in the luxury market by selling a lifestyle experience.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
The Allure of Hermes Birkin Bags
02:37 • 8min
Investment Value and Reselling Control of Hermès Birkin Bags
10:12 • 2min
Exploring an Antitrust Lawsuit Against Hermes for Birkin Bag Sales Practice
12:01 • 3min
Success of Hermes in the Luxury Market and Unique Customer Experience
14:43 • 2min