Fashion People cover image

Fashion People

The Man Who Dresses 35.9 Percent of America

Feb 14, 2025
Todd Snyder, a notable menswear designer celebrated for his accessible and stylish designs, chats about his impressive career journey. He reflects on his early days in Iowa and pivotal stints at Ralph Lauren and J.Crew. Snyder shares insights on launching his own brand and the decision to sell it to American Eagle's parent company. He humorously discusses airport fashion, blending comfort with style, and touches on the camaraderie of events like Pitti Uomo. Expect tales from New York Fashion Week that spotlight the evolution of men's fashion.
58:33

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Todd Snyder's journey reflects the transition from an unorthodox upbringing in Iowa to becoming a pivotal figure in redefining American menswear.
  • Strategic collaborations with established brands like Champion and Woolrich have enhanced Todd Snyder's brand visibility and consumer appeal in the fashion industry.

Deep dives

The Evolution of Todd Snyder's Career

Todd Snyder's journey in fashion began in Iowa, where his passion for design was ignited by his experiences growing up and working various retail jobs. Recognizing his aspiration to be a designer, he persevered through numerous challenges, including a lack of initial support and guidance in a field that was not commonly discussed in his community. He transitioned from studying engineering to fashion design, eventually working at iconic companies like Ralph Lauren and J.Crew, where he honed his skills and understanding of the industry. This diverse background laid a strong foundation for his eventual launch of his own brand in 2009, marking a significant turning point in his career as he sought to redefine American menswear.

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