Capital Club Opportunities in Franchising with Jimmy St Louis
Jimmy St Louis is an accomplished business professional, athlete, and entrepreneur with a 14-year portfolio of success driving strategic planning, business development, and innovative startups. He developed Franchise123 to create a new digital marketplace for entrepreneurs to achieve their dreams of owning their own business.
In this episode, Jimmy dives into the world of franchising where he shares about how he got into this business, how the ecosystem looks like and the opportunities in it, and he also talks about how you can identify if this business is right for you. Jimmy talks about the franchising book he wrote and how this masterpiece is equipping future franchisors the right tools and the basic know-how in order to succeed with the franchising world. All these and more in this episode, so make sure to tune in until the end!
[00:01 - 13:15 ] The Opportunities in Franchising
- Jimmy talks about his background and how he arrived in the franchise business
- Why franchising is an attractive business
- The franchising ecosystem and its opportunities
- It’s more than just fast foods and restaurants
- Helps businesses build a stronger brand
[13:16 - 30:15 ] The Comprehensive Guide to Franchising Success
- The reason behind writing this book
- Helping future franchisees understand the system and methods in franchising
- Arming people with the right tools to be successful
- Knowing if franchising is for you
- Taking note of trade offs that take place
- Understanding the Franchise Disclosure Document or FTD
- Importance of going through the franchise exercises
[13:16 - 41:00 ] Managing Expectations in Franchising
- What are the expectations and how divergent are they across franchisors
- Majority of the brands offer support
- Industry trends to watchout for
- Exit opportunities and liquidity
Resources Mentioned:
- Warren Buffett's shareholder letters in 1980 and 1981
- The Money Masters by John Train
Key Quotes:
“In franchising, it’s about being in business for yourself, but not by yourself.” - Jimmie St Louis
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Connect with Jimmy:
Website: www.franchise123.com
Instagram: https://www.instagram.com/franchise1_2_3/?hl=en
Facebook: https://www.facebook.com/Franchise123TM/
Linkedin: https://www.linkedin.com/in/jimmy-st-louis/
Connect with me:
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