Nicola Graham and Helen Preston are both Physiotherapy business owners. They each have their own version of this, having made choices about whether or not to still work as a clinician, and how they wish to be perceived, and how they wish to exert their influence in healthcare. In this session we discuss, the acquisition of business skills when you've never been taught them, a shift in personal identity and the way others might see you as you take on business ownership, and we have a more philosophical discussion around leadership and who might emerge as the future symbolic leaders in our profession.