In Episode 41 of Season 3, of Driven by Data: The Podcast, Kyle Winterbottom is joined by, Beth Bauer, Founder and CEO of PosiROI, where they discuss, the 4 key dimensions required to deliver innovation and value at scale, which includes;

Why feedback loops are critical to driving innovation and a data-informed culture
The importance of meeting people where they are
Why value means different people to different people
Why value always needs to translate to money eventually
How the 1st steps of value creation are unlikely to be related to money
Why we need to recognise there are different value points
Why having the data culture that we want can create power struggles
The 4 dimensions that underpin the journey toward value creation
Why Sales, Marketing and Speed define whether your innovation will be successful
How innovation occurs in silos within the same organisations
The ADEPT framework for strategies that assist with the acceleration of the 4 dimensions in a data-informed culture
Why value of data needs to be measured against the number of use cases it can solve
Why trust is the anchor to everything
Why relationships will always win over data in building trust
Building a high-performance team that creates value with data
Why data is a team game and not just a data-team game
To build a data-informed culture you need a sales and marketing capability

S3 | Ep 41 | The 4 Key Dimensions to Deliver Innovation and Value at Scale, with Beth Bauer, Founder and CEO at PosiROI