Power House Grassroots in action: How the BAC turned broker voices to law
Today on Power House, Zeb sits down with Rachel Clark, Executive Director of the Broker Action Coalition (BAC), a grassroots advocacy network that's been advocating for the mortgage industry since 2022. Rachel is also a co-owner of Firehouse Mortgage, a Houston-based brokerage that specializes in serving first-responders, veterans, and minority homebuyers.
Rachel breaks down how the BAC took on abusive trigger lead practices, their work that led to the Home Buyers Privacy Protection Act, explaining how they turned a complex legislative process into wins that brokers could understand.
They also talk about what goes into sustaining grassroots movements, why showing up matters more than most small business owners realize and what's next on BAC's radar.
Here’s what you’ll learn:
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How the BAC transformed from a small advocacy group to a legislative force in just three years
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Why trigger leads were poisoning broker-client relationships and how the industry fought back
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The coalition strategy that brought together brokers, bankers, and consumer advocates
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How to sustain momentum in grassroots movements when progress feels slow
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Why bipartisan messaging around data privacy made all the difference
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What policy battles are coming next for the mortgage industry
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Practical steps for small business owners who want to make their voices heard
Related to this episode:
- The Broker Action Coalition
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Rachel Clark | LinkedIn
- FireHouse Mortgage
- HousingWire | YouTube
Enjoy the episode!
The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio.