Inside the Mind of Stone Entrepreneurship, Marketing, Building a Team | Gary Bird
Feb 17, 2022
Gary Bird, thought leader and expert in dental marketing, discusses topics such as starting a business during an economic downturn, the importance of narrowing focus and creating an ideal avatar, challenges of TikTok marketing and structuring consultations, starting and taking action in entrepreneurship, building a marketing team and understanding client goals, building relationships and engagement on TikTok, and captivating TikTok videos and engaging the viewers.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 3min
Starting an Email Marketing Company During an Economic Downturn
02:56 • 6min
The Importance of Niching Down and Developing an Ideal Avatar
09:16 • 4min
Challenges of TikTok Marketing and Structuring Consultations
13:00 • 4min
Starting and Taking Action in Entrepreneurship
17:16 • 11min
Building a Marketing Team and Understanding Client Goals
28:18 • 16min
Building Relationships and Engagement on TikTok
44:12 • 21min
Captivating TikTok Videos and Engaging the Viewers
01:05:12 • 5min