907: Carl Mercurio & Jim Vines - Better Together

May 29, 2025

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There seems to be an explosion of magic theatres, one-man shows, magic bars, and magic variety venues popping up across the country and indeed, around the world. I need to use two hands to count the number that have popped up since the first of the year! This week we chat with two magicians who have ventured into the high stakes world of filling seats in New York City where there is already a LOT of magic shows. Carl Mercurio and Jim Vines together have started “The Broadway Magic Hour” (really, off-Broadway to be precise) where they present weekly, family friendly magic shows. Their journey may not be unique, but it serves as an inspiration to others who might be considering finding their own venue (and perhaps partner) where you can entertain the masses with your magical skills.

Both based in New York City, Carl and Jim have similar yet dissimilar backgrounds. One is a multiple award winning magician, the other is not. One was a restaurant and bar magician, the other one was not. But their styles, personalities, and characters meld perfectly on stage. This week they talk about the “mojo” that put and keeps them together. Moreover, they talk about how they found the venue and how they market themselves in this very competitive environment. There is a lot to learn from the pro tips that they offer. But even if you don’t plan to ever pursue having your own theatre or your own show, I think you will enjoy our chat as we hear some of the trials and tribulations of a couple guys trying to make it in the Big Apple.

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