Why You Should Build a Community and How April MacLean Scaled The Trends Community (#104)

This week, Jim is joined by the community guru and CEO of Wondry April MacLean to have an amazing conversation about the value and tactics involved in building communities for businesses and brands.

TOPICS DISCUSSED IN TODAY’S EPISODE

• When and why to build community
• Where and how to start building (tips and tricks)
• Components of community
• Programming and ritual
• Good vs Great Communities
• Community Managers
• The importance of community goal
• Agency Life

Resources:

• Wondry
• How to Launch a community in 60 Days
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)