Building With Buyers

219 - The Missing Piece For Growth Is Connection (Joseph Lee, Co-Founder & CEO at Syncly)

Feb 19, 2025

26:20

Joseph Lee is Co-Founder & CEO at Syncly (Seed funded). Syncly is a customer feedback analysis platform that let’s you see customer pains and prevents customer churn.

Here’s what we cover:

How do you incorporate customer research at Syncly? What are your goals;

Using the JBTD framework;
How have you actually used research insights;
How do you connect insights to your product roadmap;
Your pricing page takes me to a demo form, why not share at least a range;
Challenges with customer research;
Customer research with your “haters” or lapsed buyers;

Joseph asks me his burning question.

Joseph on LinkedIn:⁠⁠www.linkedin.com/in/josephdhlee/

Syncly:⁠ https://syncly.app/

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Music by my talented daughter.

Anna on LinkedIn: ⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠

Website: ⁠⁠⁠⁠furmanovmarketing.com