Honest UX Talks by Wix Studio #87 How we failed a podcast re-branding project
Nov 28, 2023
The hosts discuss their failed rebranding project, reflecting on miscommunication and changing priorities. They also talk about launching an AI course, challenges and overwhelming emotions involved. The importance of effective communication and starting over in design projects is emphasized. The significance of Moonboarding in branding and identity projects is explored, as well as the limitations of sharing links.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
The Launch of an AI Course, Building Curriculum, and Overwhelming Emotions
02:29 • 3min
The Failure of a Podcast Re-Branding Project
05:58 • 13min
Failed Rebranding Project: Starting Over and Changing Mindsets
19:20 • 5min
The Importance of Moonboarding in Branding and Identity Projects
24:26 • 3min