Fiction Writing Made Easy | Top Creative Writing Podcast for Fiction Writers & Writing Tips

#107: Email List Building Essentials For Authors

Sep 5, 2023
Learn the importance of email list building for authors, including defining your target audience, creating lead magnets, and developing a content strategy. Discover essential steps to engage readers and build a loyal subscriber base for future book sales.
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ADVICE

Setting Up Your Email List

  • Choose an email service provider (ESP) and utilize their training resources for technical setup.
  • Focus on content creation, as most ESPs offer comprehensive setup guides.
ADVICE

Defining Your Target Audience

  • Define your target audience to tailor your marketing effectively.
  • Identify their preferences, interests, and potential desires beyond just enjoying your books.
ADVICE

Generating Leads with a Freebie

  • Offer a lead magnet (freebie) like sample chapters or bonus content to entice subscribers.
  • Promote it on your website, social media, and within your books to maximize visibility.
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