In this short episode, I summarise my discussion with Deon Olivier, a well-known loyalty expert in South Africa
He shares some of the extraordinary powerful concepts that this sophisticated loyalty market has launched, including Discovery's famous Vitality program, some unique concepts within retail banking as well recent developments in fuel retail and convenience stores in the South African market.
Show Notes:
1) Deon Olivier - Certified Loyalty Marketing Professional
Let's Talk Loyalty