Wake Up to Money

Let's strike a US-EU deal

Jul 28, 2025
Nick Green, CEO of Tyneside Cinema, shares insights on the revival of community cinemas amidst streaming competition. Sophie Hune, Portfolio Manager at BNP Paribas, discusses the implications of the recent US-EU trade deal, focusing on its impact on pharmaceuticals and automobiles. William Bain from the British Chambers of Commerce highlights England's Euros victory and its boost to women's sports sponsorships, exploring the shift in branding opportunities and consumer interest in female athletes and sports teams.
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INSIGHT

US-EU Trade Deal Brings Stability

  • The US-EU trade deal brings stability by setting tariffs mostly at 15% instead of higher uncertain levels.
  • However, detailed terms on sectors like pharma, autos, and agriculture remain unclear and need further work.
INSIGHT

Tariff Discrepancies Affect Ireland

  • Discrepancies between UK-US (10%) and EU-US (15%) tariffs could cause complications, especially for Northern Ireland exports.
  • Differences may influence pharmaceutical factories' locations on the island of Ireland.
INSIGHT

US-China Talks and Export Controls

  • US-China trade talks continue with possible 90-day extension rather than immediate deal.
  • Recent US freeze on some tech export controls may ease negotiations in Stockholm.
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