Weekly Marketing and Advertising News, June 10, 2022:

Welcome back to another episode of The Radcast! In this news episode, Host Ryan Alford and Co-Host Christina Yasi talk about theft in the metaverse, Prada NFT's, and the importance of branding on TikTok!

• Report: South Korea to Recruit Companies for Metaverse Content Creation Project - https://news.bitcoin.com/report-south-korea-to-recruit-companies-for-metaverse-content-creation-project/
• Thefts, Fraud and Lawsuits at the World’s Biggest NFT Marketplace - https://www.nytimes.com/2022/06/06/technology/nft-opensea-theft-fraud.html
• Prada plans monthly product, NFT drops - https://www.marketingdive.com/news/prada-plans-monthly-product-nft-drops/624793/
• Wonderful Pistachios deploys baby Groot for plant-based protein push - https://www.marketingdive.com/news/wonderful-pistachios-baby-groot-Marvel-Disney-plant-based-protein-push/624929/
• Absolut mixes cocktail personalities in biggest campaign in over a decade - https://www.marketingdive.com/news/absolut-world-born-to-mix-global-campaign-CMO/624811/
• How Abercrombie & Fitch is using TikTok to reintroduce the brand and ‘reflect back who our consumer is today’ - https://digiday.com/marketing/how-abercrombie-fitch-is-using-tiktok-to-reintroduce-the-brand-and-reflect-back-who-our-consumer-is-today/

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