Prompted by a diagnosis of multiple sclerosis in 2019, Dr. Omolara transitioned from her career as a professor, researcher & pediatrician to co-founder of Strong Children Wellness — a multi-practice healthcare network that partners with communities to provide tech-enabled physical health, mental health, and social care for Medicaid-eligible & uninsured children and families, including those impacted by poverty, trauma and immigration inequities. As a social entrepreneur, she has secured over $1,000,000 in funding in less than 2 years, without loans or investors. This prompted her to create Melanin & Medicine, a healthcare consulting firm that supports mission-driven healthcare organizations serving communities of color to secure grants, contracts & alternative payments to help them scale and make greater impact.

Dr. Uwemedimo is a noted speaker on social entrepreneurship, funding strategies in healthcare, community-based healthcare for under-resourced communities and clinical & advocacy approaches to supporting anti-poverty health policies, including access to safety net programs, such as Medicaid, SNAP & TANF. She has been an invited speaker for several conferences & organizations including American Academy of Pediatrics, American Women’s Medical Association, Health Tech 4 Medicaid, Center for Law and Social Policy, Immigration Advocates Network, United Hospital Fund & Greater NY Hospital Association.