Becker’s Healthcare Podcast

Kevin Barron, Deputy VP of Payer Relations at University Health

Jul 12, 2025
Kevin Barron, Deputy VP of Payer Relations at University Health, dives into the complexities of healthcare payer dynamics. He shares strategies for navigating aggressive payer tactics and the importance of effective contract oversight. Barron highlights how aligning contracting with revenue cycle operations has led to better patient care and financial performance. He also discusses the rising demand at a new women’s and children’s hospital, emphasizing their mission-focused approach to healthcare and community service.
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INSIGHT

Growing Payer Challenges

  • Payer partners have become more aggressive with denials and contract terminations, increasing challenges for providers.
  • Embedding contract oversight in revenue cycle operations improves negotiation and financial performance.
ADVICE

Combat Denials with Audits

  • Build a contract performance audit team focused on high dollar claims to improve collections.
  • Embed contracting staff in accounts receivable meetings for rapid issue resolution with payers.
ADVICE

Improve Contract Implementation

  • Implement a formal contract implementation and education process to close knowledge gaps in revenue cycle teams.
  • Use single case agreements and direct communication with payers to ensure patient access and resolve coverage issues.
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