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Elon Musk Podcast
Twitter is Dead: Elon Musk Completes Takeover and Rebrands to X.com
May 20, 2024
Elon Musk rebrands Twitter to X.com, envisions a super app with AI chatbot Grock. Discusses technical changes, controversies, and regulatory challenges faced in the bold transformation.
05:28
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Quick takeaways
- Elon Musk rebranded Twitter to X.com, signaling a transformative shift for the platform.
- The rebranding process under Musk's leadership faced challenges, controversies, and technical difficulties affecting user experience.
Deep dives
Elon Musk Rebrands Twitter to X.com
Elon Musk has rebranded Twitter to X.com, signaling a transformative shift for the social media platform. Musk's journey to rebrand Twitter began over a year ago, with the final step marking the end of Twitter's identity. The change, inspired by Musk's dissatisfaction with the Twitter name's outdated nature, aligns with his pattern of using the letter X in his ventures. Musk envisions X as an everything app similar to China's WeChat, although specific features have not been introduced yet.
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