Podnews Weekly Review

Greg Glenday Reveals How Acast is Betting on Creator-First Podcasting

15 snips
Sep 19, 2025
Greg Glenday, CEO of Acast, shares insights on the company's impressive growth and creator-first strategy, revealing they've paid over $500 million to creators. He discusses the challenges posed by AI-generated content flooding the podcast market and the tension between innovation and quality. Glenday also highlights Acast's international expansion in markets like Singapore and Mexico, along with their approach to video and ad tech. The conversation touches on the importance of transparency in content, as well as Acast's future outlook for subscriptions and advertising.
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ANECDOTE

AI 'Slop' Sparks Media Backlash

  • Sam and James recounted the Inception Point AI controversy and poor-quality mass AI episodes.
  • They highlighted reviews, Media Watch coverage and the company's combative blog response.
INSIGHT

YouTube Tools Could Fuel AI Spam

  • YouTube is adding tools that auto-create shorts, do speech-to-song and dynamically insert sponsor messages.
  • Sam and James warn these features could accelerate low-quality AI content plus product-tag monetization.
INSIGHT

Quality Control Rather Than Self-Labeling

  • Listen Notes removed over 29,000 low-quality shows since December to improve quality control.
  • The hosts debate whether voluntary AI labels or tool-level watermarks will be effective.
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