BIG IDEAS BY NEW ECONOMIES

He Built A $1.8B AI Company With No Experience | Max Junestrand

12 snips
Dec 14, 2025
Max Junestrand, Co-founder and CEO of Legora, shares his journey in building a groundbreaking legal AI company that's raised $260M. He discusses how the GPT revolution transformed legal tech, making it a prime area for innovation. From speeding up workflows to enhancing junior lawyers' skills, Max highlights the evolving role of AI in law. He emphasizes the importance of embedding AI directly into legal tasks and explains how new pricing models challenge traditional billable hours, all while maintaining a mission-driven company culture.
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INSIGHT

Product Evolves Into Workflow Integration

  • Legal AI UX evolved from chat wrappers to tabular review and Word-native drafting.
  • The real product advance is embedding AI directly into lawyers' workflows at scale.
INSIGHT

AI Adds A New Career Rung

  • AI adds a new rung to the legal career ladder between senior and partner.
  • This shift elevates judgment, client skills, and problem solving over document grinding.
ADVICE

Hire For Adaptability Not Conformity

  • Recruit entrepreneurial, curious hires who will evolve with AI rather than underconfident overachievers.
  • Encourage partners to incentivize AI adoption or cultural friction will block change.
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