The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

816: Podcast Secrets: How I Plan, Record, and Promote Each Episode

15 snips
Oct 9, 2024
Unlock the secrets of standout podcast creation! Discover how to set clear goals, record, edit, and promote your show like a pro. Learn about common pitfalls new podcasters face and avoid them. Find out the art of crafting engaging titles and using effective keywords for better visibility. Explore marketing strategies, including how to leverage social media, soundbites, and graphics for promotion. Plus, get insights into analytics and how to use them for podcast growth!
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ANECDOTE

Humble Podcast Beginnings

  • Jenna Kutcher started the podcast in her car using iPhone headphones, driven by loneliness in entrepreneurship.
  • The podcast evolved significantly from those humble beginnings to a well-oiled operation.
ADVICE

Start with Audience-Aligned Ideas

  • Always start podcast planning by generating ideas aligned with your audience’s interests.
  • Use brand pillars to diversify topics and keep content engaging without repetition.
ADVICE

Set Clear Goals for Episodes

  • Set a clear goal for each episode using SMART criteria to stay focused and deliver value.
  • A clear objective prevents unfocused content and keeps your audience engaged.
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