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Inside The Stream

Charter-Disney Dispute Breaking the Big TV Bundle

Sep 8, 2023
Charter and Disney are in a standoff over rates and bundling, while the future of linear TV distribution is uncertain. YouTube's CTV redesign and innovative streaming video ads are highlighted. The impact of YouTube TV's billing process and the potential consequences of the Charter-Disney dispute on sports fans and Disney's financials are also discussed.
27:27

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Quick takeaways

  • YouTube is redesigning its CTV experience to improve the viewing experience and increase viewership.
  • Charter and Disney's dispute reflects the struggle facing traditional pay TV providers and the erosion of their profitability.

Deep dives

YouTube Redesigns CTV Experience for Longer Content

YouTube is redesigning its CTV experience to align it more with a TV-like experience. They are introducing ads in pods, spaces further apart, and a countdown timer for ads. This design change aims to improve the viewing experience and increase viewership on YouTube's CTV platform.

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