Equity What’s next for Bluesky? CEO Jay Graber on growth, community, and decentralization
23 snips
Jan 2, 2025 Discover Bluesky's unique onboarding with customizable starter packs that help new users find niche interests. Dive into its explosive growth, skyrocketing from three to twenty-four million users in a year. Explore the platform's innovative user-centric advertising strategies that prioritize user agency. Discuss the evolution of social media verification, tackling authenticity and trust issues. Finally, examine how Bluesky transforms business dynamics and fosters user control in a decentralized social media landscape.
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Starter Packs
- Bluesky's 'starter packs' onboard new users with curated feeds chosen by friends.
- This was inspired by team members' experiences joining Twitter.
Protocols, Not Platforms
- Bluesky originated from the "Protocols, Not Platforms" paper, advocating for social media as a public good.
- Jay Graber, initially an outside expert, joined to lead the project.
Dual Roles
- Jay Graber leads Bluesky, the platform, and stewards the AT Protocol.
- Users can join other AT Protocol-based apps if they dislike Bluesky.
