Build and Learn

Flavors of DevRel: tummeling, docs, SDKs, meetings, and conferences

12 snips
Feb 17, 2025
Discover the whirlwind of Developer Relations at large companies, where excessive meetings challenge productivity. Learn the art of efficient onboarding and planning for major events like GDC, where juggling content creation is key. Explore the differences in DevRel strategies between startups and enterprise models. Dive into API upgrades and the critical need for clear documentation and SDKs. Enjoy a humorous take on integrating AI tools into family life and the evolving role of technology in personal and professional spaces.
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ANECDOTE

DevRel Meeting Avalanche

  • Colin Loretz shared how onboarding at a big company involved meeting 50-60 people in a few weeks.
  • Managing many meetings challenged balancing actionable work and communication.
ADVICE

Ruthless Meeting Management

  • Ruthlessly prune meetings to protect time for real work, especially during crunch periods.
  • Use calendar insights to identify unnecessary reoccurring meetings to drop.
ANECDOTE

Building DevRel from Scratch

  • Colin Loretz described being the first dev advocate in years, setting up YouTube channels and SDKs from scratch.
  • He emphasized planting seeds across teams to build a sustainable DevRel function.
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