How to market your offers so your audience actually want them

Are you struggling to connect the dots between making your offers available and people actually wanting to buy them?

You’ve got a website, a whole bunch of offers, you’re posting content and you might even have an email list, a lead magnet and landing pages.

You’ve learned what you thought were all the “business”’ things you needed. 

But these aren’t what create demand and make people buy from you. For any of these things to work, you need to establish the core simple fundamentals first.  

In this episode, I’m diving into how to market your offers so your audience really want them. It’s not about telling people the details of what you’re selling but about knowing your client, their needs and desires and effectively communicating how YOU can solve their problems. 

To make real connections that convert to sales, you need to transition from selling the functional details of your products and services to selling the RESULTS. Stay tuned toward the end as I share some questions to ask yourself to help make this shift in your business. 

Get to work on being intentional, not offering everything to everyone but simplifying and actually marketing what you have in a way people WANT to buy from you.

LINKS:

Free Online Class: The 3 steps to turn your followers into clients: emilyosmond.com/free

Join The Modern Marketing Collective to get booked out with clients: emilyosmond.com/collective

Apply for Elevate Business Retreat - The Winter Edition: https://emilyosmond.com/business-retreat 

Booked out with clients and want to scale your time, impact and revenue with an online program? Join the waitlist for Scalable Mastermind: https://emilyosmond.com/scalable

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