From hockey team to all-male book club with 50+ members, Jim West tells us how founding The Paperbacks revealed 'the great undiscovered demographic': men who read.
Books mentioned on this episode:
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Madness, Betrayal and the Lash: The Epic Voyage of Captain George Vancouver by Stephen R. Bown
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The Lonely End of the Rink: Confessions of a Reluctant Goalie by Grant Lawrence
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Iron Coffins: A U-boat Commander's War, 1939-45 by Herbert Werner
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