Today, Explained
Can Reddit survive going public?
Mar 7, 2024
Clare Duffy, a tech reporter for CNN Business, and John Herrman, a tech columnist at New York Magazine, dive into Reddit's significant journey toward its IPO. They discuss the passionate dynamics of Reddit’s user base and the protest from moderators over API changes, highlighting the emotional ties users have with the platform. The conversation also touches on the implications of monetization for user-shareholders and the challenge of balancing community identity with investor expectations. Will Reddit thrive in this evolving landscape?
25:33
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Quick takeaways
- Reddit's IPO may set a new trend for social media companies, impacting the industry's future direction.
- Reddit's struggle to monetize its platform while maintaining user-driven content poses a risk to its core identity post-IPO.
Deep dives
Reddit Going Public and Impact on Users
Reddit, a long-standing social platform, is going public and offering shares to dedicated users. Notable events like GameStop shares soaring due to Reddit user activity have drawn attention. The IPO's success could influence other companies to follow suit, marking Reddit as the first social media company to go public in years.
