Minus One The Designer Who 'Liked' Everything | Soleio
Jun 25, 2025
Soleio, Facebook’s second designer, reflects on his remarkable journey from music aficionado to tech pioneer. He discusses the emotional layer of the internet, particularly how tools like Figma and Framer are reshaping design. Soleio emphasizes the impact of AI in creative collaboration and explores the importance of empathy in digital interactions. He also shares insights on the innovative culture of Silicon Valley, capturing the essence of unconventional thinking that drives tech advancements and fosters human connections.
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From Music to Web Design
- Soleio transitioned from music composition to web development during college by creating websites for bands and departments.
- His web development work in undergrad ignited his passion, turning a side hobby into a career path leading to Silicon Valley.
Paradigm Shifts Are Abrupt
- Paradigm shifts in technology feel abrupt and seismic, like watching a new creature hatch.
- These moments often arise from small teams at startups pioneering future ways of doing things.
Building as Musical Jam
- Both music creation and software design rely heavily on iterative, exploratory jamming to uncover the right path.
- Building a product is like improvising a song; clarity emerges through ongoing creation, not upfront planning.