Episode 254 of the Sports Media Podcast features a conversation with Sean Keeley, the Editorial Strategy Director at Comeback Media and the creator of Nunes Magician. Last week Keeley wrote a piece, “What happens to sports media if Twitter dies?” and that’s the topic of our conversation. In this podcast, we discuss Sean’s piece with multiple sports media members and what they believed the impact of Twitter is; what the social media site's ending would mean for them individually; the impact of Twitter on careers; the wave of  impersonations, including Adam Schefter and LeBron James, on Twitter and what it means; the utility of sports Twitter; how advertisers see the product right now; how individual sports media people monetarized a large Twitter following; what a Twitter alternative for sports might look like; whether any large sports media organization would direct its employees to leave the site and more. You can subscribe to this podcast on Apple Podcasts, Google Play, Stitcher, and more.

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